Before you even begin to formulate your location, vendors, layout, marketing strategies you need to have a board of directors.…
How to Segment Your Target Market
Market segmentation can simply be defined as the marketing strategy that involves dividing a broad market into different subset groups…
Supernatural Marketing
There are three dimensions of marketing: FrontDoor Marketing, BackDoor Marketing, and Supernatural Marketing. Much of what is known and practiced…
Crafting a Successful B2B Marketing Strategy
For many B2B marketers, the traditional marketing funnel that motivates prospects to self-identify and then move to a sales funnel,…
How to Know If You Are an Entrepreneur
Entrepreneurs are born, or at least, the entrepreneurial spirit is one that a person is usually born with. This incorporates…
The Link Between Entrepreneurs and Learners
Real joy in the business world comes with a passion to learn. The success of entrepreneurs is better measured not…
How to Be a Great Entrepreneur
Everybody wants to be their own boss. It really is like a dream come true- you don’t have to answer…
What Is An Entrepreneur To the Community?
What is an entrepreneur if not an asset to the community? Whether you’re running a solo enterprise or your business…